A Look At Copywriter Salaries

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How Much Can You Make with Copywriting Royalties?

You’ve likely heard of musicians, such as The Beatles, receiving ongoing royalties for their songs as they’re used and sold by others.

But copywriters can also earn royalties on their work.

In direct-response copywriting, some companies will pay a copywriter a percentage of the total sales generated by a sales letter or promotion they wrote.

For example, if you have a 2% royalty and you wrote a promotion that resulted in $100,000 in sales, your royalty payment will be $2,000.

And this royalty is on top of the fee you earned to initially write the promotion.

In addition, companies sometimes run their top-performing promotions, also known as “controls,” for years at a time. If your promotion becomes a control, the royalties from that project will keep coming in.

Royalties are only really applicable to direct-response copywriting because direct-response promotions can be easily tracked and linked to the author.

Content writers rarely earn royalties, simply due to the fact it’s difficult to link the content they create to an actual sale. White papers, blog posts, and other content will help make sales, but these types of copywriting projects are nearly impossible to track.

So, if you’re interested in writing direct-response copy, going after royalties is another way to boost your income.

Roy Furr gives you all the details in his article on how to get copywriting royalties.

Copywriter working on her laptop at home

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