Activision Lost A Third Of Its Active Players In Past Year

Latest News Sign in for free to manage your site experience. Activision lost a third of its active players in past year Here are our PS Plus monthly games for January Arc Raiders was Steam's best-selling game over the holiday period Square Enix's Yosuke Saito teases there's "just a little something" on the way for fans of Nier and Dragon Quest in 2026 Rainbow Six Siege still struggling after Ubisoft was forced to briefly "intentionally" shut it down following third-party hack Former GTA director commends Larian Studios for stepping away from Baldur's Gate: "It's easier to just keep on doing what you're doing" Phantom Blade Zero clocks up over 1 million wishlists in just 2 weeks Peak isn't "trying to be Game of the Year", but "friendslop" games do put "connection front and centre of the experience" GOG and CD Projekt founder Michał Kiciński acquires 100% ownership of GOG Eccentric Battle Royale-meets-Ace Attorney series Danganronpa romps to 10 million sales If you click on a link and make a purchase we may receive a small commission. Read our editorial policy.

Monthly active users of Activision games fell by a third over the past 12 months, the company has confirmed.

In March 2021, Activision had 150 million monthly active players across its games (at this point, a figure likely dominated by those playing Call of Duty: Black Ops Cold War and Call of Duty Warzone).

In March 2022, Activision had 100 million monthly active players - a third less than a year ago.

Eurogamer newscast: are adverts in free-to-play console games a sadly inevitable future? Watch on YouTube

Activision has acknowledged the fact Call of Duty revenues were down year-on-year - something it has blamed on both the poorer sales of 2021's flagship launch Vanguard versus 2020's Black Ops Cold War, but also on "lower engagement" in the free-to-play Warzone.

But it's unclear where the missing 50 million players have departed from - whether they have given up on Warzone, or skipped the annual Call of Duty release, or a bit of both.

Can Activision turn things around? This year will see the launch of yet another new COD - and this time its a sequel to 2019's Modern Warfare.

This year will also see the "reveal" of a new Call of Duty Warzone "experience" - though details on this are being kept vague.

Over on the Blizzard side of the business, monthly active users have continued their long decline. Last November, we reported on how Blizzard's player engagement had dropped 13 percent year-on-year to 26 million players.

Now, Blizzard monthly active users have dipped further to 22 million players, as of 31st March.

Activision will look to turn this around with the launch of the free-to-play Diablo Immortal, which is set to arrive for mobile and PC via open beta in June.

The announcement of Diablo Immortal's release date this week comes as the embattled publisher seeks to put itself back on track following a devastating year of reports which have highlighted harassment and assault allegations, employee walkouts, staff attempts at unionisation, and frustrations with controversial company boss Bobby Kotick.

Love Eurogamer.net? Make us a Preferred Source on Google and catch more of our coverage in your feeds. View comments (26) In this article

Call of Duty: Vanguard

PS4, PS5, Xbox One, Xbox Series X/S, PC

Follow

Call of Duty: Warzone Caldera

PS4, Xbox One, PC

Follow Related topics Activision Blizzard PC PS4 PS5 Shooter Xbox One Xbox Series X/S Up next Latest News

• Arc Raiders was Steam's best-selling game over the holiday period
• Peak isn't "trying to be Game of the Year", but "friendslop" games do put "connection front and centre of the experience"
• GOG and CD Projekt founder Michał Kiciński acquires 100% ownership of GOG
• Eccentric Battle Royale-meets-Ace Attorney series Danganronpa romps to 10 million sales
• "We've had a full team on Fallout for a long time" - Todd Howard stokes Fallout 5 fires as second TV season roars into life
• Merry Christmas, James Bond game 007 First Light has been delayed
• Grand Theft Auto Tokyo, Rio, Moscow, Istanbul - Rockstar apparently had ideas for them all

Latest Guides

• How to make Shiny Donut recipe in Mega Dimension
• Pokémon Legends Z-A Dream Eater explained
• Pokémon Go New Year's 2026 event field research tasks, Collection Challenge and bonuses
• Best armor recipes in The Forge
• Parkour Champions codes
• Anime Fighting Simulator Endless codes
• Is Delibird shiny in Pokémon Go?

Top Discussions

• Eurogamer readers' top 50 games of 2025 - "It made me cry three times" 184
• The 50 best games of 2025, ranked 123
• Former GTA director commends Larian Studios for stepping away from Baldur's Gate: "It's easier to just keep on doing what you're doing" 16
• Rainbow Six Siege still struggling after Ubisoft was forced to briefly "intentionally" shut it down following third-party hack 12
• Here are our PS Plus monthly games for January 9
• Square Enix's Yosuke Saito teases there's "just a little something" on the way for fans of Nier and Dragon Quest in 2026 9
• Phantom Blade Zero clocks up over 1 million wishlists in just 2 weeks 9