Billboard Advertising In 300 Cities - Billboard Ads Company

Top

Jump to rates below.

• Billboard Advertising: Elevated displays roadside, visible to motorists and pedestrians.
• Coverage: Access static and digital billboard advertising in 300+ US cities via one company.
• Market Dynamics: Static billboards outnumber digital; existing locations are valuable; rental rates competitive.

What is billboard advertising? The definition of billboard advertising is advertising displays placed on elevated boards or signs that are typically roadside and visible to motorists and pedestrians.

Get static (printed) and digital/video/LED billboard advertising in over 300 cities across the United States with a single billboard advertising company.

Although digital billboards are the fastest growing segment of the billboard sign industry, static billboards have greater numerosity. The construction of new billboard locations is prohibited in most cities in the United States, thereby making the existing billboard ad locations all the more valuable. Despite this fact, billboard rental rates remain competitively priced.

Advertisers that use billboard sign media typically calculate the rent-a-billboard cost-per-thousand (CPM) by dividing the monthly billboard advertising costs by the monthly gross impressions (which are first divided by 1,000).

(A Poster billboard is also known as a 30 Sheet Poster billboard; and a Junior Poster billboard is also known as an 8 Sheet Poster billboard.)

A common question is how do digital/LED billboards work? Digital/LED billboards show a single ad for eight to ten seconds every one to two minutes. Approximately six to eight advertisers are in rotation. Creative may be changed out anytime. For roadside digital/LED billboards, static images are only allowed (no videos).

Check Out Why Digital Billboards Work