Blippi's Net Worth (Updated September 2022) | Wealthy Gorilla

Net Worth:	$16 Million
Age:	37
Born:	May 27, 1988
Gender:	Male
Height:	1.73 m (5 ft 8 in)
Country of Origin:	United States of America
Source of Wealth:	Entertainer/YouTuber
Last Updated:	Feb 7, 2026

Table of Contents

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• Introduction
• Early Career
• YouTube
• Estimated Net Worth

Introduction

Blippi is an American children’s entertainer and educator on YouTube and Amazon Video with an estimated net worth of $16 Million.

Early Career

What’s interesting about Blippi’s career is that, before he became the YouTube persona and children’s entertainer most people know him as, he initially went by another name, ‘Steezy Grossman’.

In 2013, just a year before publishing his first video on the Blippi channel, John was publishing ‘gross out’ videos under the name ‘Steezy Grossman’. The videos involved several obscene viral stunts/pranks, which we won’t go into detail on within this article. Years later, John commented on the Steezy videos, calling them “stupid and tasteless,” and they have since been removed from the Internet.

Stevin John had the idea for Blippi after moving back to Ellensburg and witnessing his then-two-year-old nephew watching low-quality YouTube videos. Blippi has been described as “an adult human man who dresses up in bright clothes and dances around America’s deserted soft play centers for the benefit of YouTube.”

YouTube

The first official Blippi video was published on January 27, 2014. John starred as Blippi and handled all filming, editing, and graphics for the initial videos himself. If you look at his channel currently, the oldest video we can see is “Farm Tractors—Kids Show,” published on February 19, 2014.

As of 2023, Blippi has 18.1 million subscribers on his main channel; he’s also created 20 or so additional channels over the years with his team’s help.

Blippi Toys

On July 6th, 2015, Blippi launched the Blippi Toys channel, creating videos on various kids’ toys. At the time of writing this article, the channel has over 10 million subscribers and has received an astounding 11 billion views.

Language Translation Channels

In 2017, Blippi launched the ‘Blippi Español’ channel, translating popular videos into Spanish. This was a huge success, with the channel now having over 15 million subscribers, almost as many as his main channel. Since then, Blippi has created several other channels, each translating content into other languages, including:

• Indonesian
• Italian
• Portuguese
• French
• Russian
• Arabic
• German
• Japanese
• Mandarin
• Turkish

Spanish still remains the most popular translation channel. If we were to compare by subscriber count, however, the Portuguese channel has 2.6 million subscribers, while many of the others have 200,000 to 300,000 each.

Merchandise

Following the success of the YouTube channel, Blippi and his team began producing kids’ merchandise, which is available for sale on Amazon. The sheer number of items available has to be a record for YouTuber merch, with products including:

• Blippi trucks and cars
• Playsets
• Coloring books
• Science kits
• Plush dolls

While most influencers who start out on YouTube eventually produce and sell their own merchandise, many prefer to stick to basic apparel lines. Blippi has produced and brought to market a wide range of products, which is impressive, to say the least.

Estimated Net Worth

Blippi’s net worth is $16 Million.

Over the years, Blippi has done an incredible job of diversifying his income streams and earning revenue from multiple sources.

Here’s a list of Blippi’s main income streams:

• YouTube (Multiple channels)
• Amazon Video
• Blippi Live! events
• Merchandise
• Brand Sponsorships

It’s difficult to calculate exactly how much income Blippi has generated from all these sources. If we look at Blippi’s main YouTube channel and the 14 billion views it’s received since its launch, we could estimate roughly $70 million in YouTube ad revenue. Now let’s take a look at the lifetime estimates for all Blippi’s main YouTube channels:

• Blippi: $70 million
• Blippi Toys: $55 million
• Blippi Español: $27 million

Of course, these are only estimates, but they show that the potential lifetime revenue for all of Blippi’s YouTube channels could be close to $200 million, not to mention brand partnerships and merchandise sales.

The company was sold in 2019 for $120 million and has since skyrocketed.

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