Content Creator Job Description Template - Workable Resources

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Content Creator job description

This is a Content Creator job description template you can use to attract and hire qualified candidates. Feel free to customize this template to meet your needs.

135,646 Hiring for this role? Post this job for free or Looking for your next dream job? Search for jobs Christina Pavlou

An experienced recruiter and HR professional who has transferred her expertise to insightful content to support others in HR.

Refreshed on

February 3, 2020

Reviewed by

Eftychia Karavelaki

Senior Recruitment Manager

Content Creator responsibilities include:

• Researching industry-related topics
• Preparing well-structured drafts using digital word processing and publishing platforms
• Creating and distributing marketing copy to advertise our company and products

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Job brief

We are looking for a Content Creator to write and publish various types of pieces for our company’s web pages, like articles, ebooks and social media posts.

Content Creator responsibilities include producing marketing copy to advertise our products, writing blog posts about industry-related topics and promoting our content on social media. To be successful in this role, you should have experience with digital publishing and generating traffic and leads for new business. Please share samples of your work (portfolio or links to published articles) along with your application.

Ultimately, you will help us reach our target audience by delivering both useful and appealing online information about our company and products.

Responsibilities

• Research industry-related topics
• Prepare well-structured drafts using digital publishing platforms
• Create and distribute marketing copy to advertise our company and products
• Interview industry professionals and incorporate their views in blog posts
• Edit and proofread written pieces before publication
• Conduct keyword research and use SEO guidelines to optimize content
• Promote content on social networks and monitor engagement (e.g. comments and shares)
• Identify customers’ needs and recommend new topics
• Coordinate with marketing and design teams to illustrate articles
• Measure web traffic to content (e.g. conversion and bounce rates)
• Update our websites as needed

Requirements and skills

• Proven work experience as a Content Creator, Copywriter or similar role
• Portfolio of published articles
• Hands-on experience with Content Management Systems (e.g. WordPress)
• Excellent writing and editing skills in English
• An ability to fact-check long-form content pieces
• Time-management skills
• Familiarity with SEO
• BSc in Marketing, English, Journalism or relevant field

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