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Every Man Jack

Manufacturing

Mill Valley, California 6,316 followers

Effective, affordable personal care products using Naturally Derived Ingredients and Outdoor Inspired scents.

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About us

One of the original Men’s care clean brands focused on using Naturally Derived Ingredients and making sustainably minded choices, Every Man Jack inspires men to take care of themselves and the world around them. Founded over 15 years ago by Ritch Viola, Every Man Jack was born at the base of Mt. Tamalpais in Marin County, CA, the epicenter of clean, active, and outdoor-focused lifestyles. Every Man Jack strives to make the cleanest, most effective, and affordable men’s care products. It’s everything you need and nothing you don’t. We strive to use as many Naturally Derived and plant- based ingredients as possible, while still delivering exceptional performance. No parabens. No phthalates. No dyes. No GMOs. And never tested on animals. Spanning across body wash, deodorant, hair care, skin care, and beard care, our products draw from our passion for the outdoors with ingredients and scents that bring the best of the nature into our bottles and bars. Our bottles are made with 50% PCR, and we are always striving to do more. Every Man Jack is available at retailers like Target, Walmart, Amazon, and at EveryManJack.com.

Website http://www.everymanjack.com

External link for Every Man Jack

Industry Manufacturing Company size 51-200 employees Headquarters Mill Valley, California Type Privately Held Founded 2007 Specialties Haircare, Skincare, Deodorant, Men's Grooming, Body Care, Beard Care, Naturally Derived Ingredients, Outdoor Inspired Scents, and Plant Based Ingredients

Locations

• Primary

  100 Shoreline Hwy

  Suite A-200

  Mill Valley, California 94941, US

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Employees at Every Man Jack

• Carley Burns

• RJ David

• Kari Kees

• Kim Dao

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Updates

• Every Man Jack

  6,316 followers

  1d
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  What does the Forbidden Forest smell like? We figured it out. Every Man Jack was recently featured in The Wall Street Journal alongside Dove, P&G, and Disney in a piece on how consumer brands are partnering with Hollywood franchises to reach new audiences. Our CEO Gerry Chesser shared a simple truth about why these collaborations work and why we'll keep seeing more of them: studios have become far more intentional about how their franchises show up across culture, retail, and everyday life. That creates real, creative entry points for brands like ours. But here's what separates a good collaboration from a forgettable one: you can't just slap a logo on a bottle. When we partnered with Harry Potter, Marvel, and Game of Thrones, we started with the same question every time, what does this world actually feel like? Then we built from there. For Harry Potter, that meant our product team going deep and pulling from specific classes, creatures, and moments to build scents that fans would actually recognize. Defense Against the Dark Arts became Forbidden Forest: black pepper, dark pine, and charcoal. Charms became Wingardium Leviosa: citrus, lavender, and fresh rain. The results backed it up. Over 91% of Harry Potter kit purchases on everymanjack.com were new to brand customers. This is proof that when a collaboration is done with intention, it doesn't just excite your existing fans, it opens the door to entirely new ones. The insight driving all of it: Marvel is the #1 entertainment brand among men 15–25. Harry Potter is the #1 favorite franchise among men 25–49. We go where our consumer already lives. Full story linked below (WSJ subscription may be required): https://lnkd.in/gaDg3EQm?

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• Every Man Jack

  6,316 followers

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  The gap between a good customer experience and a seamless one usually lives between departments. Nick's speaking to that on Wednesday at eTail™ West. Nicklaus Hasselberg, our VP of Performance Marketing & E-Commerce, has led EMJ's shift from a brick and mortar business to a true omnichannel brand and cross-functional alignment was at the center of it. He's joining the panel "From Silos to Synergy" to share what that actually looks like: unified customer views, shared objectives, and the internal work that makes seamless experiences possible. 📍 Track 5 | Wednesday, Feb 25 | 4:20 PM If you're there, it's worth the hour.

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• Every Man Jack

  6,316 followers

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  Clean. Effective. Made for men. Every Man Jack is evolving and Expo West is where you'll see it first. Find us at Booth 2905 and see what that means, from the products to the partnerships, to the way we're telling our story. Here’s what we’re bringing: Baker Mayfield Campaign — We partnered with Baker because he represents something real: grit, resilience, and the kind of effort that doesn't ask for applause. Come see how we're bringing that story to life and why it's changing how we think about brand partnerships. Premium Line — Higher performance. Cleaner formulas. Packaging we're proud of. This is Every Man Jack pushing harder on what clean, effective men's care can actually be. Get hands on with it. Brand Refresh Debut — We're evolving and Expo West is your first real look. Stop by early if you want to see where we're headed before everyone else does. And yes, we have samples. Travel-size body wash and shampoo from the new Premium Line. Consider it your excuse to skip whatever's in the hotel bathroom this week. Find us at Booth 2905, March 4–6. We'd love to connect, whether you're a longtime partner or curious about what's next for men's personal care. #ExpoWest #ExpoWest2025 #EveryManJack #NaturalGrooming #MensPersonalCare

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• Every Man Jack

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  We're incredibly proud to launch something we've been building toward for years. Last week, Every Man Jack released a documentary series that goes deeper into the lives of our brand ambassadors- guys who share our values, authentically use our products, and whose pursuits we're proud to support. Our ambassador program has never been transactional. These are long-term relationships with athletes who are putting in the work to be the best at their craft, who've overcome obstacles, and whose grit and determination define them. We wanted to go deeper: understand how they live, what drives them, and what it takes to stay at the top. First up: Tanner Hall, the "Ski Boss" himself. A legend in freestyle skiing with more X Games gold medals than he can fit around his neck. And he's still skiing better than ever. Leilani Tice and Ian Wellman flew into Glacier Park International with skis, camera gear, and stoke in hand. They headed to Tanner's place in Fortine, Montana and spent three days laughing, skiing, and talking with the Ski Boss. What they found: a guy who's built his entire routine around being able to ski for the rest of his life. It's the result of a transformation after hitting lows and putting in the work to get back on top. This piece blends high-level skiing with something deeper: Tanner's mindset, his training, and what's driving him into this next chapter. It's the kind of storytelling we're building into our ambassador strategy this year. Watch the full documentary on our YouTube channel: https://lnkd.in/gJg3-sKQ P.S. Tanner called Lani "a shredder." Coming from him, that's about the highest praise you can get 🤙

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• Every Man Jack

  6,316 followers

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  We’re heading to Vancouver for CHFA NOW 2026. Three things we're bringing to booth 602: our Adventure Campaign, the Premium Line launch, and a sneak peek at our brand refresh. Each one represents where Every Man Jack is headed- proof that clean, effective men's care can push harder. Our Adventure Campaign – Built around men who put in the work in their crafts, like Baker Mayfield and Tanner Hall. Not endorsements. Real stories about effort and dedication. Come see how we're telling them. Premium Line Launch – Higher performance. Cleaner formulas. Sustainable packaging we're proud of. This is where innovation and responsibility meet. Come try it for yourself. Brand Refresh Sneak Peek – We're evolving. Can't say much yet, but if you want an early look at what's coming later this year, stop by. When: February 21-22, 10am-5pm Where: Vancouver Convention Centre – West Building, Halls A/B Who to find: Alison (Mason) Agostino and Vanessa McHugh will be there alongside Propel Natural Brands. Come say hi, try the products, and talk about what's next for men's personal care in Canada. #CHFAnow

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• Every Man Jack

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  When the Super Bowl comes to your backyard, the temptation is to chase visibility. We chose a different path: show up where we could create real value and stay true to who we are. Last week in San Francisco, we ran two activations that put our "Live Adventurously" promise into action. At LuxFit, Baker Mayfield challenged fans to put in the work- leading drills, coaching through movements, and rewarding effort with a full bag of EMJ products. The energy was electric, and the feedback was immediate: people showing up, sweating it out, and walking away with more than just swag. The next day, we partnered with Movember, the leading men's health charity, at The People's Party alongside Fathers Beer and Thursday Sports. We set up a barber shop experience with four chairs, professional barbers, and real conversations about mental health, family, and showing up for yourself. Over fifty guys got a fresh cut, and we distributed product in 250 swag bags that included our new Premium Redwood Forest Deodorant. Both activations had something in common: they weren't about us. They were about creating moments where people could reset, connect, and feel their best. That's when brand presence becomes brand meaning. The Super Bowl brought the spotlight to San Francisco. We're proud we showed up in a way that felt like Every Man Jack- grounded, purposeful, and built around effort, not just exposure.

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• Every Man Jack

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  🌟 We're Hiring: Senior Sales Managers 🌟 Every Man Jack is growing! We're looking for two passionate Senior Sales Managers to join our team and drive growth across key channels. Senior Sales Manager - Walmart & Sam's Club (Northwest Arkansas, Remote) Lead our Walmart Beard category, Holiday programs, and Sam's Club business. You'll own buyer relationships, drive category expansion, and manage end-to-end operations from forecasting to execution. Senior Sales Manager (Boise, ID, Remote): Manage our Natural Channel, Albertsons, Winco, and other West Coast retailers. You'll shape sales strategy, strengthen key relationships, and drive distribution growth across the region. Why EMJ? 💚 Competitive salary + annual bonus 💚 Comprehensive benefits (100% employee medical coverage) 💚 401(k) with generous match💚 4 weeks vacation + 9 sick days + 11 paid holidays 💚 Work with a values-driven, B-Corp certified brand. https://lnkd.in/gWktYF_r Ready to make an impact? Let's talk! #hiring #sales #CPG #careers

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• Every Man Jack

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  Every Man Jack is Hiring! We’re looking for a Director of Marketing Production & Creative Operations to help take our brand to the next level. This role is the engine behind everything creative: photoshoots, campaigns, packaging, retail, digital, experiential, you name it. We want this person to turn big brand ideas into flawless execution, lead a talented production team, and play a key role in our 2026 brand refresh. If you’re a seasoned CPG pro who: Loves building smart, scalable systems Can lead cross-functional teams with confidence and kindness Wants to be apart of a company with great people…we should talk Full-time, hybrid role based in Mill Valley, CA Competitive comp + excellent benefits Check out the full role and apply! https://lnkd.in/gApSxF9H #Hiring #MarketingJobs #CreativeOperations #CPG #EveryManJack #Bcorp #NowHiring

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• Every Man Jack

  6,316 followers

  1mo
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  We’re entering a new era at Every Man Jack. Today, we’re launching For Men Who Put in the Work, a new brand platform debuting with a national campaign featuring Baker Mayfield. It’s built on a simple belief: men who show up and do the work deserve to be seen, celebrated, and rewarded. This evolution goes beyond offering clean, effective men’s care. It builds on what we’ve always stood for, expanding our focus to more fully honor everyday effort, tell real stories of grit and determination, and give men the reset they’ve earned at the end of the day. So for all the men out there who are putting in the work every day, this one’s for you. https://lnkd.in/gQXKcBx9

  …more

  For Men Who Put in the Work | Every Man Jack ft. Baker Mayfield

  https://www.youtube.com/

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• Every Man Jack

  6,316 followers

  2mo
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  At EMJ, Clean with Purpose isn’t just a value- it’s something we put into action. We’re proud that 93% of our team has used paid volunteer hours this year, showing what’s possible when purpose shows up in how we work, not just what we make. Last week, a crew of EMJ team members spent the morning at Muir Beach volunteering with One Tam and the Golden Gate National Parks Conservancy braving the (California) cold for a few hours of hands-on stewardship. We helped care for Redwood Creek by “flossing” the wooden walkway above it, clearing sand and debris to keep it in good shape. This waterway flows from the top of Mt Tam to the ocan and is a vital habitat for salmon, trout, shorebirds, amphibians, and native wetland plants. Grateful for our partners, this awesome team, and the chance to do meaningful work outdoors. 

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