How To Give A Killer Presentation - Harvard Business Review

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Lessons from TED by Chris Anderson

From the Magazine (June 2013)John M Lund Photography Inc/Getty Images

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A little more than a year ago, on a trip to Nairobi, Kenya, some colleagues and I met a 12-year-old Masai boy named Richard Turere, who told us a fascinating story. His family raises livestock on the edge of a vast national park, and one of the biggest challenges is protecting the animals from lions—especially at night. Richard had noticed that placing lamps in a field didn’t deter lion attacks, but when he walked the field with a torch, the lions stayed away. From a young age, he’d been interested in electronics, teaching himself by, for example, taking apart his parents’ radio. He used that experience to devise a system of lights that would turn on and off in sequence—using solar panels, a car battery, and a motorcycle indicator box—and thereby create a sense of movement that he hoped would scare off the lions. He installed the lights, and the lions stopped attacking. Soon villages elsewhere in Kenya began installing Richard’s “lion lights.”

Read more on Persuasion or related topics Presentation skills and Personal strategy and styleA version of this article appeared in the June 2013 issue of Harvard Business Review.Chris Anderson is the curator of TED.
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Read more on Persuasion or related topics Presentation skills and Personal strategy and style

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