Willie Robertson's Net Worth (Updated 2022) | Wealthy Gorilla

Net Worth:	$45 Million
Age:	53
Born:	April 22, 1972
Gender:	Male
Height:	1.75 m (5 ft 9 in)
Country of Origin:	United States of America
Source of Wealth:	Entrepreneur
Last Updated:	Feb 14, 2026

Table of Contents

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• Introduction
• Duck Commander
• Duck Dynasty
• Real Estate & Cars
• Highlights

Introduction

Willie Robertson is an American TV personality and businessman with an estimated net worth of $45 Million.

Robertson has built his net worth through the family business, Duck Commander, and the related television show, Duck Dynasty. The show was incredibly popular in the 2010s and contributed to the growth of not only the company but also Willie’s personal brand. As a result, he has been able to accumulate a substantial number of social media followers, thereby expanding his income streams.

Duck Commander

In 1972, Willie Robertson’s father, Phil, founded Duck Commander, a company specializing in hunting gear and apparel. The brand’s flagship products include Duck and Turkey Calls, used to mimic the sounds of said birds to attract them.

In the early 2000s, Willie became the CEO of Duck Commander, helping to scale the manufacturing and expand relationships with retailers. The company remains family-owned after Phil’s death in May 2025. Willie’s wife, brothers, and uncle all play a role in the day-to-day operation of Duck Commander and are each assumed to hold stakes in the company.

Revenue Estimates

Since the company is private, it isn’t easy to evaluate its revenue and valuation history; however, we do have some estimates available. Before Willie became CEO, Duck Commander’s annual revenues were estimated to be between $500,000 and $1 million. In the early 2000s, revenue estimates increased to between $1 million and $5 million, thanks to the company’s expansion into well-known retailers such as Bass Pro Shops and Walmart. In 2012, following the launch of the Duck Dynasty television show, sales reportedly skyrocketed, and Forbes estimates Duck Commander’s annual revenues at between $40 million and $50 million.

Following the end of Duck Dynasty, revenues have naturally declined and are now estimated to be between $2 million and $5 million per year. However, these are, of course, just estimates and not confirmed figures.

Duck Dynasty

In March 2012, Duck Dynasty began airing on A&E Network, chronicling the daily lives and hunting adventures of the Robertson family. The show was highly successful, airing for a total of 11 seasons and 131 episodes between 2012 and 2017. The first episode of season four reached 11.8 million viewers, breaking the record for the most-watched non-fiction cable series episode.

As a result of the show’s success, the Robertsons released a wide range of merchandise separate from the Duck Commander brand. The Duck Dynasty merchandise reportedly grossed over $400 million in revenue by season two, which included products such as:

• Action figures
• Boardgames
• Bobbleheads
• Books
• Clothing apparel
• DVD box sets

Forbes also reported that roughly $200 million in revenue was generated through Walmart sales, with additional revenues being generated through retailers such as Kohl’s and Target.

Real Estate & Cars

Willie Robertson owns a home in Louisiana. There is not much information about the home, except that it sits on 21 acres of property in West Monroe. Robertson has driven a lot of different cars in his life. Some of the vehicles that we have seen him driving include a Line X Silverado, a 12-wheel Drive, a Camo Quad, and a Jeep Wrangler.

Highlights

Here are some of the best highlights of Willie Robertson’s career:

• CEO of Duck Commander
• Duck Dynasty (Reality Show, 2012-2017)
• Last Man Standing (Sitcom, 2013)
• Governor’s Award for Entrepreneurial Excellence (2014) – Won