ACN 098/20 - AUG 2020 MYCG – MODERNIZING COAST GUARD ...
ACN 098/20 - AUG 2020 MYCG – MODERNIZING COAST GUARD ORGANIZATIONAL COMMUNICATIONS U.S. Coast Guard sent this bulletin at 08/26/2020 09:54 AM EDT 
ALCOAST COMMANDANT NOTICE CANCEL DATE 25 AUG 2021
R 260950 AUG 20 FM COMDT COGARD WASHINGTON DC//CG-092//TO ALCOAST UNCLAS//N05700// ACN 098/20 SUBJ: MYCG – MODERNIZING COAST GUARD ORGANIZATIONAL COMMUNICATIONSA. Coast Guard External Affairs Manual, COMDTINST M5700.13 (series)1. Purpose: This ACN announces updates to the Coast Guard’s organizationalcommunications program, to include the launch of MyCG. MyCG is a publiclyavailable web interface that will serve as an authoritative source fororganizational news, announcements, and information. These changes will becodified in the upcoming change 2 to REF (A).2. Discussion. Over the past several years, Coast Guard senior leaders havededicated significant effort to advancing the readiness of our workforce.MyCG is a continuation of this effort. In order to achieve the Commandant’svision of a mission ready total workforce, we must modernize our approachto organizational communications to ensure that enterprise-wide initiativesand program updates that are important to our people and their families areclearly communicated via an easily accessible system and targeted to reachintended audiences. With these goals in mind, the Coast Guard is restructuringits organizational communications to improve personnel readiness and missionexecution, and to reinforce a world-class military service that empowerspeople as our most crucial resource. a. To centralize, streamline, and enhance enterprise-wide organizationalcommunications through MyCG, COMDT (CG-092) will implement a communicationsplanning and execution process, and provide continual service-wide and regionalcommunications/updates via the MyCG platform. The MyCG site is intended toreduce duplicative information from multiple sources; to centralize keyinformation into a common location; to provide that information in a way thatis easy to access; and to be interesting, timely, and relevant for our people. b. In order to maximize information accessibility, the MyCG site will beavailable on the public web at: https://www.work.uscg.mil/mycg/, enabling everyone’s access via mobile phone, personal computer, or work station. The site will focus on news, features, and resources that support workforce readiness and resilience. c. MyCG will serve as a centralized, authoritative source for enterprise-wideorganizational communications, to include announcements that impact the entireCoast Guard workforce and their families.3. Responsibility. COMDT (CG-0922) will manage MyCG, and coordinate theorganizational communications planning, development, and distribution processfor content shared via MyCG. Critical to the success of this initiative will beintegration of communications best practices, and sustained coordination betweenCOMDT (CG-0922) staff and communications liaisons designated by Headquarters,Area, and District staffs. 4. Point of contact: Christie St. Clair, COMDT (CG-0922), 202-372-3021 [email protected]. 5. Released by RDML Jon Hickey, Director, Governmental and Public Affairs.6. Internet release is authorized.
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