Chong Zhang | Tilburg University

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dr. Chong Zhang

Assistant Professor

TiSEM: Tilburg School of Economics and Management TiSEM: Department of Information Systems and Operations Management

C.Zhang@tilburguniversity.edu Room K 913

Bio

Chong Zhang is an Assistant Professor of Supply Chain Management in Department of Management at TiSEM. Prior to joining TiSEM, Chong received her Ph.D. in Management Science and Engineering from Tsinghua University in 2020. She also holds a B.Sc. degree in Industrial Engineering from Beihang University.

Chong is broadly interested in Marketing-operations Interface, Platform Operations, Information Economics, Game Theory, and Dynamic Mechanism Design. Her current research integrates both theoretical modeling and data analysis to study complex managerial problems with information asymmetry on digital platforms.

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Courses

• Collab. in SCM and Adv. Topics (Fall)
• Supply Chain Strategy
• Collab. in SCM and Adv. Topics (Spring)
• Collaboration in SCM (Fall)
• Collaboration in SCM (Spring)

Top publications

1. Efficient resource allocation contracts to reduce adverse events

   Liang, Y., Sun, P., Tang, R., & Zhang, C. (2023). Efficient resource allocation contracts to reduce adverse events. Operations Research, 71(5), 1889-1907.

2. Signaling quality with return insurance: Theory and empirical evidence

   Zhang, C., Yu, M., & Chen, J. (2022). Signaling quality with return insurance: Theory and empirical evidence. Management Science, 68(8), 5847–5867.

3. A cumulative prospect theory approach to commuters’ day-to-day route-…

   Zhang, C., Liu, T.-L., Huang, H.-J., & Chen, J. (2018). A cumulative prospect theory approach to commuters’ day-to-day route-choice modeling with friends’ travel information. Transportation Research Part C-Emerging Technologies, 86, 527-548.

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