"cockroaches" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “cockroaches” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “live wallpaper”, “boodo”, “live score cricket”, “snack video”, “lululemon”, “google photos”.

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization. For instance：

Question Keywords	User Keywords	The action Keywords	Function Keywords	The location Keywords
Question keywords describe why users search for applications.	User Keywords represent the role your target audience plays when using the application.	The action keyword specifies how to handle your application and use it.	Function keywords are basic functions of an application.	The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “cockroaches” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword cockroaches from the ASOTools, as follows:

Top 5 Keywords	Search Volume	KD	Search results	Head apps
oggy and the cockroaches	48	25	248	153
oggy and the cockroaches games	14	23	250+	179
oggy and the cockroaches game	14	30	249	192
oggy and the cockroaches episodes	12	30	248	180
cockroaches in the kitchen	≤5	30	250+	222

The search volume of the core keyword cockroaches in Google App Store reached 51, its difficulty level reached 21, and the number of apps related to it reached 249, among them, there are 103 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

#	App Icon	App Name	Top1 Keyword	Search Volume	KD
1		Beetle Cockroach Simulator	roach	29	38
2		Cockroach Smasher by Best Cool & Fun Games	cucaracha	41	25
3		Cockroach Simulator - animal game	cockroach hand funny simulator	≤5	30
4		Oggy and the Cockroaches - Spot The Differences	oggy and the cockroach	48	31
5		Roach Crawling on Screen Prank App	roaches	26	20
6		Protect oggy from the cockroaches	oggy and the cockroaches games 3d run	≤5	23
7		Oggi in Battle with enemies	oggi	29	38
8		Jack With The Cockroaches Car Racing 2d	oggy and the cockroaches racing	≤5	11
9		Cockroach Smasher	cockroach attack	≤5	30
10		Oggy and the Cockroaches Wallpaper 💖	oggy oggy and cockroaches oggy and cockroaches	≤5	21

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords	Search Volume	KD	Search results	Head apps
fassabook	100	64	249	231
fece book	100	63	250+	226
face book	100	63	250+	225
face-book	100	62	250+	225
lfaysbook	100	61	248	231

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic.

Top 10 apps related to the App Store keywords:

#	App Icon	App Name	Top1 Keyword	Search Volume	KD
1		Fleep - Free Team Messenger	pescebok	100	5
2		Portal from Facebook	portal	53	66
3		Smart Post: Schedule Media	smartpost	29	38
4		Friends Talk - Chat,Meet New People	友達	34	37
5		Discord - Talk, Video Chat & Hang Out with Friends	niscord	83	57
6		hi5 - meet, chat & flirt	hi5	44	33
7		Microsoft Office: Word, Excel, PowerPoint & More	office.365	83	30
8		LinkedIn: Jobs, Business News & Social Networking	linkin	85	47
9		LINE: Free Calls & Messages	line	64	83
10		Adobe Acrobat Reader: PDF Viewer, Editor & Creator	abodo reader	65	24

These five keywords: “fassabook”, “fece book”, “face book”, “face-book”, “lfaysbook”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Fleep - Free Team Messenger”, “Portal from Facebook”, “Smart Post: Schedule Media”, “Friends Talk - Chat,Meet New People”, “Discord - Talk, Video Chat & Hang Out with Friends”, “hi5 - meet, chat & flirt”, “Microsoft Office: Word, Excel, PowerPoint & More”, “LinkedIn: Jobs, Business News & Social Networking”, “LINE: Free Calls & Messages”, “Adobe Acrobat Reader: PDF Viewer, Editor & Creator”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “cockroaches”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

ASO Tools

4.More Case Analytics Similar to The Keyword “cockroaches“

（1）“live wallpaper” App Store Keywords Research Case Analytic

（2）“boodo” App Store Keywords Research Case Analytic

（3）“live score cricket” App Store Keywords Research Case Analytic

（4）“snack video” App Store Keywords Research Case Analytic

（5）“lululemon” App Store Keywords Research Case Analytic

（6）“google photos” App Store Keywords Research Case Analytic

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