Volkswagen Do Brasil - Wikipedia

Brazilian subsidiary of Volkswagen Group

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Volkswagen do Brasil Ltda.

Company type	Subsidiary
Industry	Automotive
Founded	1953; 72 years ago (1953)
Headquarters	São Bernardo do Campo, Brazil
Area served	South America
Products	Automobiles, pickup trucks, vans
Number of employees	22,500 (2013) vw.com.br
Parent	Volkswagen Group

Volkswagen do Brasil Ltda. is a subsidiary arm of Volkswagen Group, established in 1953 with local assembly of the Volkswagen Type 1, from parts imported from Germany. It produced over 20 million vehicles in Brazil having been market leader for the majority of their more-than-sixty-years in existence. Beginning in 1958, the Type 1 ("Fuscas") had a 24-year run as the number one in sales in Brazil. From 1987 until 2012, the Gol was first place in sales.[1]

History

[edit]

The Volkswagen assembly plant in Brazil was established after the Brazilian government prohibited the import of fully built-up vehicles in 1953.[2] Its first president was Friedrich Schultz-Wenk who had emigrated to Brazil in 1950 after a brief stint as a prisoner of war, followed by some time in Wolfsburg.[3] Their first plant was in Ipiranga, São Paulo and was a strict knock-down kit operation. In two years 2268 Fuscas and 552 Kombis were assembled there by hand.[3] After Juscelino Kubitschek's import substitution programs began taking effect as Volkswagen was compelled to open a proper factory in São Bernardo do Campo. Work on the factory began in mid-1957.[4] Originally only the Kombi was built locally from September 1957, but from January 1959 the 1200 cc "Fusca" also entered local production, with ever-growing local parts content.[3] In 1959, VW started production at the plant near São Paulo.[5]

Workers have been accusing Volkswagen do Brasil of spying on them starting in the 1970s, which was during Brazil's military dictatorship from 1964 to 1985.[6] The former employees put accusations on the firm of allowing its workers to be detained and tortured under Brazil's military rule.[7] VW's security personnel informed the political police on eventual oppositional activities. In 1976, mass arrests occurred and some VW employees were tortured. In 1979, Brazilian VW workers traveled to Wolfsburg to inform the CEO in person.[8]

In 2014, the "truth commission" convened by Brazilian President Dilma Rousseff found documents that "dozens of companies, including Volkswagen and other foreign automakers, helped the military identify union activists", including Luiz Inácio Lula da Silva.[9] In subsequent meetings before the São Paulo state commission, VW legal counsel have denied accusations and contested there was no document proving VW had violated human rights.[10]

In 2015, activists and former VW employees in Brazil spoke out in public, accusing the company's silence about the persecution of its workers.[11]

In November 2016, VW commissioned a second expert review of the situation by historian Christopher Kopper of Bielefeld University, which is due end of 2017[11] after its "chief historian Manfred Grieger quit around the same time as Kopper was appointed."[8] Grieger had recommended to donate a memorial for those whose human rights were violated.[5] In the July 2017 ARD interview, former VW CEO Carl Hahn denied ever having known of security police activities.[5] The Brazilian attorney general has been investigating.[5] The further investigations concentrated on assumed slavery work at a so-called "Fazenda Volkswagen", a Volkswagen owned cattle farm in rural Amazonia.[12][13]

Models

[edit]

Current models

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• Volkswagen Polo Track
• Volkswagen Virtus
• Volkswagen Nivus
• Volkswagen T-Cross
• Volkswagen Taos
• Volkswagen Tera
• Volkswagen Jetta GLI
• Volkswagen Saveiro
• Volkswagen Amarok
• Volkswagen Tiguan Allspace

Brazilian developed Volkswagens

[edit]

By 1961, Volkswagen had surpassed Willys-Overland to become the biggest producer of vehicles in Brazil.[4] Many models were designed especially for Brazil:

• Brasília
• SP1 & SP2
• 1500/Variant/Variant II
• Karmann Ghia TC
• Gol
• Voyage - a Gol sedan, sold as the Volkswagen Fox in North America
• Parati - a Voyage/Fox station wagon derivative
• Saveiro - a Gol pickup truck
• Fox/CrossFox/SpaceFox

From 1971 to 1975 approximately 250 Brazil "kombi" buses were produced with Special Editions, these buses had +8 sky windows, mouldings, timer clock. These buses are called "de luxe," the German name is "Samba."

After 1997 Volkswagen has been the only manufacturer to continue manufacturing ethanol powered vehicles after others withdrew.[14]

In 2012, Volkswagen built 852,086 units (including CKD kits), making them the biggest producer in the country and second in sales.[1] Volkswagen operates four plants, in São Bernardo do Campo, Taubaté, São José dos Pinhais, and São Carlos. The São Carlos plant only makes engines.[1]

From 1987 to 1995, Volkswagen do Brasil's history was affected by the AutoLatina arrangement between Ford Motor Company and Volkswagen Group.

Trucks and buses

[edit]

From 1979 until 1999, Volkswagen do Brasil created and developed Volkswagen Caminhões Ltda, (the Volkswagen Trucks and Buses division), after which the operation was taken over by Volkswagen Commercial Vehicles. In December 2008, it was announced that Volkswagen Trucks and Buses was to be sold to MAN.[15]

In 1986, Volkswagen entered a deal with Paccar to sell their trucks with Peterbilt or Kenworth badging in the United States. This would allow Paccar's dealers to offer Class 7 trucks without having to go the competition.[16] Volkswagen's Latin American trucks had always been built much heavier than elsewhere in the world, where this sector has mainly been the responsibility of MAN.[17] The Peterbilt-Volkswagen 200 was affectionately known as "Peter Rabbit."[citation needed]

Facilities

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Volkswagen do Brasil operates four factories:[18]

Location	Opened	Current products
São Bernardo do Campo	November 18, 1959; 66 years ago (1959-11-18)	Nivus, Virtus, Saveiro
São Carlos	October 12, 1996; 29 years ago (1996-10-12)	Engines
Taubaté	January 14, 1976; 49 years ago (1976-01-14)	Polo Track, Tera
São José dos Pinhais	January 18, 1999; 26 years ago (1999-01-18)	T-Cross

CEOs

[edit]

• Friedrich Schulz-Wenk (1953–1969)[3][19]
• Rudolf Leiding (1969–1973)
• Wolfgang Sauer (1973–1993)
• Herbert Demel (1997–2002)
• Paul S. Fleming (2002–2003)
• Hans-Christian Maergner (2004–2007)
• Thomas Schmall (2007–2015)
• David Powels (2015 - 2017)
• Pablo Di Si (2017 - 2022)
• Ciro Possobom (2022 - Present)

See also

[edit]

• List of German cars
• Volkswagen Group of America
• Volkswagen Group China

References

[edit]

1. ^ a b c Calmon, Fernando (2013-04-02). Just-Auto Global News. Aroq Limited. {{cite journal}}: Missing or empty |title= (help)
2. ^ Shapiro, Helen (Winter 1991). "Determinants of Firm Entry into the Brazilian Automobile Manufacturing Industry, 1956-1968". The Business History Review. 65 (4, The Automobile Industry): 884. doi:10.2307/3117267. JSTOR 3117267. S2CID 153363903.
3. ^ a b c d "VW-Tochter: Erfolg mit Fusca" [VW-daughter: Fusca success]. Der Spiegel (in German) (39). Rudolf Augstein: 134, 136. 1966-09-19.
4. ^ a b Wolfe, Joel (2010), Autos and Progress: The Brazilian search for Modernity, New York City: Oxford UP, p. 121, ISBN 978-0-19-517456-4
5. ^ a b c d Komplizen? - VW und die brasilianische Militärdiktatur. Archived 2017-07-26 at the Wayback Machine Das Erste, ARD, documentary, 24.07.2017
6. ^ "Slave Labor Accusations Come Back to Haunt Volkswagen in Brazil". NACLA. Retrieved 2024-05-14.
7. ^ "Volkswagen 'allowed torture' under Brazil military rule". BBC News. 2015-09-23. Retrieved 2024-02-10.
8. ^ a b Agence France Presse Volkswagen aided Brazil dictatorship’s repression: historian Business Recorder REPORT, 25 July 2017
9. ^ Brian Winter spied on Lula, other Brazilian workers in 1980s[dead link] 5 September 2014 Reuters
10. ^ Brian Winter Brazil probe of dictatorship period not satisfied by Volkswagen testimony Reuters, February 28, 2015
11. ^ a b VW worked hand in hand with Brazil's military dictatorship 24.07.2017 Deutsche Welle
12. ^ LTO. "Untersuchung zu 'Fazenda VW' geht weiter". Legal Tribune Online (in German). Retrieved 2022-06-15.
13. ^ "Volkswagen kept a dark secret in the Amazon. Then a priest made a call". The Washington Post. 23 July 2025.
14. ^ Feltrin, Ariverson (1998-02-18). "Manufacturers want alcohol program". Gazeta Mercantil Online. São Paulo, Brazil: Gazeta Mercantil.
15. ^ MAN acquires Brazil based VW Truck and Bus MAN 15 December 2015
16. ^ Barden, Paul (December 1986). "Foden: A Family Affair". TRUCK. London, UK: FF Publishing Ltd: 45.
17. ^ Queiroz, Roberto (December 1986). Barden, Paul (ed.). "View: Brazil". TRUCK. London, UK: FF Publishing Ltd: 37.
18. ^ "Volkswagen do Brasil". www.vw.com.br (in Portuguese). Retrieved 2021-11-08.
19. ^ Wolfe, p. 129

External links

[edit] Wikimedia Commons has media related to Volkswagen do Brasil.

• Official website
• Illustrated research paper by a UC Berkeley graduate student, lithic.org
• Volkswagen Brazil's Leading Enthusiasts Site (in Portuguese)

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