How To Cite A Brochure In APA Style | Format & Examples - Scribbr

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Brochures and pamphlets fall under “gray literature” in APA Style, meaning they’re cited in a similar format to reports.

List the author (usually an organization rather than an individual), the year of publication, the title in italics, “Brochure” (or “Pamphlet”) in square brackets, and the name of the publisher. Omit the publisher name if it was already listed as author.

You can also use our free APA Citation Generator to cite a brochure automatically.

APA format Organization Name. (Year). Title [Brochure or Pamphlet]. Publisher.
APA reference entry California University of Pennsylvania. (2010). Campus map and visitor guide [Brochure].
APA in-text citation (California University of Pennsylvania, 2010)

How to cite a brochure accessed online

If the brochure was accessed online (e.g., as a PDF), the format is the same except that you should include a URL linking to it at the end.

APA format Organization Name. (Year). Title [Brochure or Pamphlet]. Publisher. URL
APA reference entry Museum of Modern Art. (2004). Projects 81: Jean Shin [Brochure]. https://www.moma.org/d/pdfs/W1siZiIsIjIwMTYvMDcvMjkvM3h6ajlsbWNtaF9wcm9qZWN0czgxX2Jyb2NodXJlLnBkZiJdXQ/projects81_brochure.pdf?sha=f2f2e81f2cbf0514
APA in-text citation (Museum of Modern Art, 2004)

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If you want to cite this source, you can copy and paste the citation or click the “Cite this Scribbr article” button to automatically add the citation to our free Citation Generator.

Caulfield, J. (2023, December 04). How to Cite a Brochure in APA Style | Format & Examples. Scribbr. Retrieved December 22, 2025, from https://www.scribbr.com/apa-examples/brochure/

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