Job Profiles : Florist Retail And Sales - PlanIT Plus

Florists manage shops, selling flowers. They also make and sell artistic arrangements of flowers and plants, such as bouquets and wreaths.

They are sometimes called floral designers.

The Work

You could be:

• going to markets, often in the early morning, to choose and buy flowers or order from a supplier by phone
• monitoring stock and working out what is required for customer orders
• creating floral displays, wreaths and bouquets using flowers, plants, dried flowers, wire, tape, and foam — based on either your own designs, from design books or customers' requirements
• selling cut flowers, flower arrangements and perhaps pot plants or related products to customers
• arranging delivery to customers
• set up displays on site, for example at conferences, churches, weddings or in funeral parlours
• advising customers on choosing flowers suitable for an occasion
• keeping the shop clean and tidy
• handling payments, and keeping accounts.

Pay

The figures below are only a guide. Actual pay rates may vary, depending on:

• where you work
• the size of company or organisation you work for
• whether you are freelance
• the demand for the job.

Starting pay is often based on the National Minimum Wage (NMW) or the National Living Wage (NLW). As of 1 April 2025 the National Minimum Wage is £7.55 an hour for workers under 18, £10.00 an hour for workers aged 18 to 20. The National Living Wage for those aged 21 and over is £12.21 an hour.

A florist with some experience and preferably some training could expect around £9.00 an hour or more.

Conditions

• You will be in a shop with adjoining workshop.
• The workplace is usually cool to keep the flowers fresh.
• You will travel to markets and perhaps deliver to the customers.
• You will work early mornings and many Saturdays.
• You might work longer shifts at busy periods, such as around Valentine's Day and Mother's Day.
• Part time work is common in floristry.
• Floral displays can be heavy as well as fragile to lift and carry.
• You will spend a lot of time standing.

Workforce Employment Status

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Useful Subjects

• Art and Design
• SfW Retailing

Getting In

• To get some beginner's experience and to show you have a keen interest, you could ask a local florist for some work experience.
• Experience in a florist’s shop through, for instance, a Saturday job, is often required.
• You could attend college full time and study for the City and Guilds Level 2 Diploma in Floristry (SCQF Level 5).
• This is available at North East Scotland College. Subjects at National 4 may be required.
• You could try getting a position as a trainee florist and train on the job whilst attending college on a part time basis.
• You should be able to lift heavy displays.
• A driving licence is useful and may be necessary.

Workforce Education Levels (UK)

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Job Outlook Scotland

Employment

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Job Outlook Scotland and UK

Scotland 2025 768 4.8 % RISE 2030 805 United Kingdom 2025 9922 6.2 % RISE 2030 10534

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What Does it Take?

You should have:

• knowledge of how to look after and handle different flowers and plants
• artistic flair and a good eye for shape and colour
• gentle, skilful fingers for handling the delicate flowers
• patience
• good communication skills with a wide range of people
• number skills for dealing with money
• a sympathetic manner when dealing with a bereavement
• the ability to work quickly, carefully and to tight deadlines
• business acumen, if you run your own business.

Training

• As a trainee florist, you would attend college in the evenings or on a day release basis while you work.
• For those who already have a Level 2 qualification, you could go on to do the City and Guilds Level 3 Diploma in Floristry.

Getting On

• When you have experience, you can sit the City and Guilds Level 4 Higher Diploma in Professional Floristry and the Level 5 Master Diploma in Professional Floristry. These qualifications would give you the skills required to run your own flower business.
• Most vacancies are in small shops with an owner-manager. There are a few jobs with large chains and hotels, where you might progress to supervisor or manager.
• The best chance of progression is to raise enough capital to open your own shop.
• There are a few vacancies in teaching, full time or part time, in colleges of further education.

Video

Courtesy of Lantra

Contacts

The following organisations may be able to provide further information.

British Retail Consortium (BRC) Tel: 020 7854 8900 E-mail: [email protected] Website: http://www.brc.org.uk Website (2): https://www.rethinkretail.org.uk/ X: @the_brc Facebook: https://www.facebook.com/thebrc/ Rethink Retail is the careers website for the British Retail Consortium.

Lantra Scotland Tel: 024 7669 6996 E-mail: [email protected] Website: https://www.scotland.lantra.co.uk/ Facebook: http://www.facebook.com/lantrascotland/ Lantra is the Sector Skills Council for the environmental and land-based sector.

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