Down-market Definition & Meaning

Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

At the time, overall company sales had been more variable, and many brands felt Walmart was too down-market to house their goods.

From The Wall Street Journal

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Beneath the headline numbers, he said, “middle-class and down-market households experiencing slowing wage growth are having difficulty adjusting to persisting increases in the cost of living. For those households, it is about food, fuel, and utilities.”

From Barron's

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At this point, “those guys” are down to standout starting pitchers Blake Snell and Jordan Montgomery, down-market starters Mike Clevinger and Michael Lorenzen, and extremely old starters Zack Grienke, Johnny Cueto and Rich Hill.

From Los Angeles Times

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Since its debut in late 2020 — a time when audiences were desperate for some absurd diversions — “Salt Lake” has always had a down-market feel compared to other cities in the franchise, like “New York” or “Beverly Hills.”

From Los Angeles Times

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As a brand, “Wheel” was neither too nerdy nor too down-market.

From New York Times

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